Chinese millennials are increasingly turning away from lavish wedding traditions in favor of more affordable and unconventional celebrations at places like McDonald’s and Haidilao hotpot restaurants. This shift reflects a preference for nostalgia and practicality over extravagance.
Rather than adhering to elaborate customs, such as multiple rounds of toasts or dealing with the unpredictability of outdoor ceremonies, couples are opting for simpler, cost-effective alternatives. Traditional weddings at luxury hotels often require hefty deposits for venues and catering, but McDonald’s and Haidilao offer customizable options at much lower costs, with minimal spending and guest count requirements.
These unconventional venues also bring a playful and youthful energy to the celebrations. Haidilao staff enhance the atmosphere with decorations and wedding songs, while McDonald’s adds a nostalgic touch with quirky details like wedding bouquets made from McNuggets.
For example, Xiaoyezi, a bride from Guangdong, chose to host her wedding at McDonald’s, a place that held sentimental value as it was where she and her partner often dated. She spent a modest 800 yuan (about US$110) on food for 20 guests, with the total cost of her wedding, including decorations, coming in at less than 2,000 yuan. She treasured the uniqueness of the experience.
Similarly, Li Mengmeng, a bride from Shanghai, held her wedding at Haidilao. She appreciated how the dual-flavor hotpot allowed all her guests to enjoy something they liked and joked that her wedding invitation was essentially a free meal ticket.
While some may see this casual approach as straying from the solemnity of traditional weddings, these couples are placing greater value on personal experiences that resonate with them. By doing so, they are redefining wedding celebrations to be memorable, cost-effective, and uniquely their own.